Seducing Your Audience eMarketing Keynote

I have presented marketing information to audiences for nearly 13 years now but in a little over an hour, I will be presenting my first keynote presentation.

I was honored that the eMarketing Association’s President, Robert Fleming, took a chance on me. He invited me to present the day 2 keynote even though I am not yet a VP, CEO or CMO and I do not work for a nationally recognized brand.

Knowing that Mr. Fleming had many options to choose from, I decided to honor his decision by vowing to make this keynote presentation the best one in eMarketing Association history!

That’s a pretty tall order especially for a newbie like myself. It is a good thing I work well under pressure and love a good challenge.

After seeing the day 1 keynote and talking to the attendees, I decided to redo my entire presentation.  Not because it wasn’t good enough.  It was good but because it wasn’t bold enough!

Seduction is about creating a deep emotional connection and here I was about to present a bold topic with safe, please everyone type of content.

I realized that I need to demonstrate the very ideas I plan to share. So at approx 9 p.m. last night, I started fresh and just wrapped up a short while ago.

My goal is to create emotion and inspire. I consider it a success if I have Lovers and Haters at the end of my presentation.  If I have any middle of the roaders, then I failed!  When we as marketers can create a deep emotion from our audience, Good or Bad, we have an opportunity to engage!

I am heading downstairs now!

For those of you who attended my session: DID I ACHIEVE MY GOAL??!!

About these ads

PPC, Social, EMail with a hint of SEO & Integrated Marketing. Rocking the Milwaukee & Chicago areas with my self proclaimed oh so valuable opinions and inspiration

Tagged with: , ,
Posted in internet marketing, Perspective
One comment on “Seducing Your Audience eMarketing Keynote
  1. Michael says:

    Definitely reached your goal… More than 2 weeks later I’m still thinking about the topic!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

about.me
Jo Stumpner

Jo Stumpner

Loving Life, Following My Bliss & Living the Dream

Director of Ecommerce Operations @ Recstuff.com and Owner @ bREAL Marketing offering Digital Marketing Workshops & Trainings for non-profit organziations. Numerous digital marketing certifications with 15+ years experience. PPC, SEM, SEO, Content Marketing, Landing Page Optimization, Ecommerce, Conversion Improvement, Usability, Competitive Strategy Development & Social Media Marketing. aka:grunt. Keynote Speaker, Student Pilot, Aerial Yoga & Power Yoga Instructor, Lifelong Learner & Thrill Seeker who likes making others smile.

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 71 other followers

Follow

Get every new post delivered to your Inbox.

Join 71 other followers

%d bloggers like this: